NORTHWICH is bracing itself for a feast of live music at one of the town's most iconic venues.

Plaza Palooza will take place over the course of four days from tomorrow (Thursday) with the hope it will kickstart a boon for local acts.

Music Northwich has been set up to nurture the regions eclectic musical talent through a series of concert promotions that feature renowned acts alongside up-and-coming local bands and artists.

With all the action taking place at the town's Plaza, it will be the first time since the pandemic people have been able to meet and gather at the much loved venue.

The action kicks off on Thursday with psychedelic pop troupe Henge, with support from Sky Valley Mistress and Bones Shake.

On Friday (October 22), folk songstress Thea Gilmore (also known as Afterlight) will headline alongside Fine Lines and Lissy Taylor.

Saturday night at the Plaza features a performance from Factory Records favourites A Certain Ratio with support from BBC 6 DJ Mark Radcliffe's band UNE.

Just when you think that might be it, Super Sunday will see progressive rock trio Déjà Vega headline with support from several local bands, providing plenty of bang for you buck.

At its heart, Music Northwich is a collective of individuals working together as a grassroots movement to celebrate music made by Northwich artists, while helping to support local acts by pairing music events with venues in town for a thriving live scene.

Adam Gerrard, project manager at Northwich BID, said he hoped the people of the town would embrace the event.

"It's going to be an awesome couple of days.

"It's really important that people get behind events like this.

"If they want them to be a success, they have to support it.

"We're obviously not a commercial enterprise and all the money we make will be ploughed right back in to the town for future events."

Doors are open at 7pm for the Thursday, Friday and Saturday and at 1pm on Sunday.

Tickets are available at ticketsource.co.uk/musicnorthwich or you can pay on the door of the Plaza.