Robert Wiseman Dairies has announced price increases which will take effect on a retrospective basis from March 1.
The move increases Wiseman's farm gate milk price for a standard litre to 19.18p per litre (+0.43ppl) in March, and 19.38ppl (+0.63ppl) in April.
According to a company spokesman this puts the April price offered by Wiseman at least 1.48ppl ahead of major competitors and 2.37ppl ahead of Dairy Farmers of Britain, with which the company competes in the middle market.
Pete Nicholson, Wiseman's director of milk procurement, said: "With the support we have received, we are able to ensure that the April milk cheque for a typical Wiseman farmer, producing one million litres per annum, will be £1216 higher than an equivalent producer supplying Arla Foods, £1011 more than a farmer supplying Dairy Crest and £1948 more than a farmer contracted to Dairy Farmers of Britain."
Why are you making commenting on The Herald only available to subscribers?
It should have been a safe space for informed debate, somewhere for readers to discuss issues around the biggest stories of the day, but all too often the below the line comments on most websites have become bogged down by off-topic discussions and abuse.
heraldscotland.com is tackling this problem by allowing only subscribers to comment.
We are doing this to improve the experience for our loyal readers and we believe it will reduce the ability of trolls and troublemakers, who occasionally find their way onto our site, to abuse our journalists and readers. We also hope it will help the comments section fulfil its promise as a part of Scotland's conversation with itself.
We are lucky at The Herald. We are read by an informed, educated readership who can add their knowledge and insights to our stories.
That is invaluable.
We are making the subscriber-only change to support our valued readers, who tell us they don't want the site cluttered up with irrelevant comments, untruths and abuse.
In the past, the journalist’s job was to collect and distribute information to the audience. Technology means that readers can shape a discussion. We look forward to hearing from you on heraldscotland.com
Comments & Moderation
Readers’ comments: You are personally liable for the content of any comments you upload to this website, so please act responsibly. We do not pre-moderate or monitor readers’ comments appearing on our websites, but we do post-moderate in response to complaints we receive or otherwise when a potential problem comes to our attention. You can make a complaint by using the ‘report this post’ link . We may then apply our discretion under the user terms to amend or delete comments.
Post moderation is undertaken full-time 9am-6pm on weekdays, and on a part-time basis outwith those hours.
Read the rules hereComments are closed on this article